As your results-focused direct marketing partner, DMS can initiate, nurture, and manage response-driven dialogue with customers and prospects to maximize your return on investment.
Without the face-to-face contact of a sales professional, direct marketing is the best way to develop, build, and grow the marketing connections with your target audience. At DMS, we help you establish and leverage this connection to cultivate your customers and build lasting, profitable relationships.
Whether you want to develop a complete marketing campaign or need help with specific components of your plan, DMS provides targeted, strategic services across the full direct marketing spectrum, using data to personalize messaging that drives response online and through the mail.
Your end-to-end direct marketing partner
Offering a complete suite of print and digital direct marketing services, DMS can take you from database analysis to marketing strategy and creative development, to results analysis and future recommendations.
From small, highly personalized mailings to large, national customer-acquisition campaigns, our multiple mail facilities have the capacity, equipment, and knowledgeable people to execute any direct mail project on budget and on time. Our experienced print buyers identify the most efficient and cost-effective ways to print communications and leverage a network of over 100 printers nationwide based on our clients' needs. We also offer print on demand (POD) and variable digital print (VDP) for personalized and targeted print communications.
Additionally, we create, deploy, and manage digital campaigns, including e-mail, PURL and GURL microsites, and online media placement — all integrated and coordinated with other channels for maximum effectiveness. And at the end of the campaign, we’ll analyze your results and make recommendations on how to continually improve your programs and ROI.
Don't need us to “do it all”? No problem. We can jump into your direct marketing campaign anywhere you want us, work with your marketing department or partners, and provide individual services that fit your needs. You’ll enjoy the efficiencies and synergies of working with a single source and benefit from our seasoned team of direct marketing professionals.
DMS direct marketing services include:
- Strategic campaign development
- Target-audience identification, segmentation, and data acquisition
- Complete direct response agency services
- Print procurement
- Data processing
- Mailing services
- Postal services
- E-mail development and deployment
- Responsive design for microsites and e-mail
- Marketing automation
- Nurture campaign development and content management
- Response analysis, tracking, and modeling